Today, not everything depends on the best technology; there are other equally important factors. In the service world, “now” quickly becomes the past. Market leaders aren’t necessarily those with the most expensive technology, but those who best understand where customer expectations are heading.That’s why today we want to share our perspective on the three trends transforming customer experience (CX) this …
Measuring your own success is now a crucial tool for business growth. In the world of customer service, there is a golden rule that should always be kept in mind: “What isn’t measured can’t be improved.” However, we sometimes get lost in a sea of acronyms and numbers, which is why it’s essential to understand which metrics truly move the …
It streamlines work, improves communication, and helps reduce costs There is no doubt that in recent years WhatsApp has become a key channel for communication between companies and their customers. This is because, when used correctly, it helps optimize customer support, reduce costs, and improve the user experience—provided it is implemented securely and in compliance with current regulations. Why is …
The discussion is no longer about choosing between Artificial Intelligence (AI) and human interaction, but about how both can work together to deliver better service. In today’s service landscape, companies face a key question: should they rely on the efficiency of AI, or continue differentiating through human touch? The answer is clear—true excellence comes from combining both in a strategic …
