The discussion is no longer about choosing between Artificial Intelligence (AI) and human interaction, but about how both can work together to deliver better service. In today’s service landscape, companies face a key question: should they rely on the efficiency of AI, or continue differentiating through human touch? The answer is clear—true excellence comes from combining both in a strategic …
The discussion is no longer about choosing between Artificial Intelligence (AI) and human interaction, but about how both can work together to deliver better service. In today’s service landscape, companies face a key question: should they rely on the efficiency of AI, or continue differentiating through human touch? The answer is clear—true excellence comes from combining both in a strategic …
To conclude the five fundamental pillars that define exceptional customer service today, we will look at why the human touch is indispensable. In an era dominated by automation and standardized processes, personalization is what allows a company to move from being a faceless entity to becoming a trusted partner. Personalized service shows customers that they are valued as individuals, not …
Starting in January, many solutions will stop working, Meerkat Cx will remain 100% enabled. As announced in our Newsletter dated 12/15/2025, Meta stated that as of January 2026, the use of the WhatsApp Business API by general-purpose AI providers or tools based on generative models that operate as the main bot within the channel will be prohibited. This will directly …
